NYU: MARKETING CAMPAIGN MANAGEMENT
WEDNESDAYS |
 March 26 - April 30, 2018 | 6PM-9:30PM | In-Person
Location: NYU / New York University / Woolworth Building

Develop your expertise by engaging in seminars and campaign simulations and learn what is needed to coordinate successful marketing campaigns. This course covers tools, strategies, and management tactics to produce a successful campaign, while focusing on implementing emerging technologies. Work in teams to produce a real-world marketing project for a small business in the area in order to display your mastery of campaign development, execution, leadership, and measurement. If you have any questions, please feel free to email me at pnh5@nyu.edu.

 

NYU: DIGITAL ANALYTICS
SATURDAYS |
 April 21 - May 5, 2018 | 9:30AM-6PM | In-Person
Location: NYU / New York University / Woolworth Building

Learn how to measure digital marketing campaigns effectively using web analytics and email profile data. If you have any questions, please feel free to email me at pnh5@nyu.edu.


NYU: DIGITAL MARKETING MOBILE
TUESDAYS & THURSDAYS |
 April 24- May 17, 2018 | 6:15PM-9:15PM | In-Person Format
Location: NYU / New York University / Woolworth Building

Explore how mobile marketing can be maximized and how success in mobile marketing can be measured. If you have any questions, please feel free to email me at pnh5@nyu.edu.


DESIGNING FOR DIGITAL ADVERTISING
WEDNESDAYS |
 April 10 - May 1 | 6:15PM-9:15PM | In-Person
Location: NYU / New York University / Midtown

In this workshop-style course, acquire practical experience and invaluable knowledge of design and advertising techniques for mobile and desktop. If you have any questions, please feel free to email me at pnh5@nyu.edu.


DIGITAL MARKETING: CONTENT STRATEGY
MONDAYS |
 Currently In-Progress | In-Person
Location: NYU / New York University / Woolworth Building

Gain an understanding of successful online marketing strategies, user-generated content, search, social media, mobile, and web analytics. If you have any questions, please feel free to email me at pnh5@nyu.edu.



Upcoming offerings at the University of Richmond, School of Professional and Continuing Studies. Always feel free to email phenriqu@richmond.edu.

University of Richmond School of Professional and Continuing Studies
28 Westhampton Way | Richmond, VA 23173

 


Private Instruction | Digital/Online Presence
Dates: Anytime that works for you or your team
CRN: TEC217.05
Location: University of Richmond, Jepson Hall
Email: phenriqu@richmond.edu

One-in-One sessions to help individuals or businesses with their website, advertising or marketing and/or computer questions. Provide consultation and training for your existing advertising or website; or help with launching a new ad/marketing promotion or site. All questions welcome. Please feel free to email me at phenriqu@richmond.edu.


Private Digital Instruction for Your Business
Dates: Anytime that works for you or your team
Schedule with the instructor the time
CRN: TEC217.04

NEW! How is your business doing in the digital landscape? Could you use training and exposure on reaching potential customers through a stronger digital presence? Sign up for digital consultations for your business ranging from reviewing your digital marketing, suggesting improvements to your website, evaluating your social media exposure, assessing your mobile presence and more. We cover how to improve the overall look of your digital presence, building your audience and more to address your business-specific needs. This consultation could also be valuable for individuals in your company who are new to digital marketing or could use an outside perspective. If you have any questions, please feel free to email me at phenriqu@richmond.edu.


Web Design for the Everyman
Saturday, March 24, 2018, 10AM - 4 PM

The course will provide a hands-on tour of various programs you can use to build a site, tips for designing like a pro and its influence on sales, guidance for obtaining a domain name and receiving payments on your site, and reveal the power of analytics.


Social Media Workshop (Online)
May 1, 2018 - May 31, 2018
This workshop introduces you to trends and techniques for the various Social Media platforms: Instagram, Facebook, Twitter, Snapchat, LinkedIn, Pinterest and more. The workshop will cover using organic versus paid social media advertising, adding social to your traditional marketing efforts, studying successful case studies, and exploring user-friendly tools to enhance the design of your posts. The class will be a mix of instruction and one-on-one help for each student. This workshop is online and available anytime it works with your schedule. If you have any questions, please feel free to email me at phenriqu@richmond.edu.


Social Media Workshop
May 12, 2018, 10A - 4P

This workshop introduces you to trends and techniques for the various Social Media platforms: Instagram, Facebook, Twitter, Snapchat, LinkedIn, Pinterest and more. The workshop will cover organic versus paid social media advertising, using social in your traditional marketing efforts, successful case studies and user-friendly tools to enhance the design of your posts. The class will be a mix of instruction and one-on-one help for each student.


 

Social Media Workshop
Coming 2018, Stay Tuned for Details! 
Location: Virginia Museum of Fine Arts Studio School

This workshop features how to promote your art, writing, business or product on Social Media in fun, engaging ways. We cover new tools (many free) to add color to your Social Media efforts -- Instagram, Facebook, Twitter, Snapchat and more. We also cover trends for digital media, how to expand your social audience, improve the visual presentation of your social platforms, drive exposure back to your core product and brainstorm creative ideas for social content. Hands-on experience with new products to improve your social graphics. Please bring a laptop or mobile device.